Improve research visibility and impact

 Source: https://www.whatonearth.xyz/

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Improve research visibility and impact

Once upon a time, researchers communicated their findings almost exclusively to other researchers through academic journals. The general public had little to no access to this knowledge, and if they did, it was often in a highly technical language that was difficult to understand. Times have changed, and now there is an ever-growing demand for research to be made more visible and impactful. There are a number of ways to achieve this: 1) Use social media to share your research: Twitter, Facebook, and LinkedIn are all great platforms for sharing your work with a wider audience. Make sure to use layman’s terms and avoid jargon where possible. 2) Write blog posts or articles for popular publications: This is a great way to get your work in front of people who might not otherwise see it. Again, use simple language and try to make your work relatable to a general audience. 3) Give talks or presentations: There are many opportunities to give talks or presentations on your research, both within your field and to the general public. This is a great way to raise awareness of your work and get people interested in what you do. 4) Engage with the media: The media is always looking for experts to provide commentary on current affairs. If you can get your research featured in the media, it will reach a much wider audience. 5) Collaborate with others: Collaborating with others, both inside and outside of your field, can help to raise the visibility of your work. Working with others can also help to generate new ideas and approaches, which can make your research even more impactful. All of these strategies can help to improve the visibility and impact of your research. By making your work more accessible and engaging, you can reach a wider audience and have a greater impact on the world around you.

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