Source: https://repository.up.ac.za/handle/2263/80758
Open Access Scholarly Communications Series: How to Improve Research Visibility and Impact
Ebrahim, Nader Ale; Thuynsma, Heather; Tshetsha, Veliswa; Van Wyk, Johann; Matizirofa, Lazarus; Mashamba-Thomson, Tivani
Date:
2021
Abstract:
Most researchers are
evaluated based on their publications, as well as the number of
citations their publications receive. One of the key ways to increase
citations is to expose the research output to the widest possible
audience. Publishing a high-quality paper in a scientific journal is
only the half-way point in receiving citations in the future. The rest
of the journey is advertising and disseminating the publications by
using the proper “Research Tools”. Citations to an article strongly
depend on the article’s visibility, rather than its merit. Researchers
spend plenty of time and effort on writing their research for
publication, however, most researchers stop their work after
publication. Dissemination and archiving an article is an essential
phase of the publication life cycle. There are tools that help to
improve research visibility and impact. Effective use of these tools,
which will be elaborated on in this webinar, can result in increased
visibility and, thus, improve paper citations, sequential research
impact, and university ranking.