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Wednesday 9 March 2011

Dealing with Virtual R&D Teams in New Product Development


Nader Ale Ebrahim
University of Malaya - Department of Engineering Design and Manufacture, Faculty of Engineering

Shamsuddin Ahmed
University of Malaya (UM)

Zahari Taha
University of Malaya (UM)



The 9th Asia Pacific Industrial Engineering & Management Systems Conference and the 11th Asia Pacific Regional Meeting of the International Foundation for Production Research, December 3-5, 2008, Nusa Dua, Bali, Indonesia

Abstract:
National and global collaboration in research and development (R&D) is becoming increasingly important in creating the knowledge that makes research and business more competitive. Multinational enterprises have increased their research and development (R&D) investment in different countries. These multiple sites encourage the development of more ideas, due to the varied international backgrounds in global networks and the knowledge spillovers. In order to secure the viability of business processes, services and products R&D teams need to access and retrieve information from as many sources as possible. From the other perspective virtual teams are important mechanisms for organizations seeking to control scarce resources across geographic and other boundaries. Moreover, virtual collaboration has become vital for most organizations. This is particularly true in the context of designing new product and innovative services. In this paper all the major aspects of Virtual R&D team are discussed in technical terms. The paper provides an integral definition and characterization of virtual R&D team. The potential value that is created by virtual R&D teams for new product development is explored. Lastly, pertinent practical guidelines and implications are presented.

Keywords: Virtual R&D Team, NPD, Technology Management


SSRN-Dealing with Virtual R&D Teams in New Product Development by Nader Ale Ebrahim, Shamsuddin Ahmed, Zahari Taha

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