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Monday, 12 May 2014

Putting on the Thinking Cap: Using NeuroIS to Understand Information Processing Biases in Virtual Teams







Journal of Management Information
Systems
 
Issue: 
Volume 30, Number 4 / Spring 2014
 
Pages: 
49 - 82
 
URL: 
 
DOI: 
10.2753/MIS0742-1222300403



Putting
on the Thinking Cap: Using NeuroIS to Understand Information Processing
Biases in Virtual Teams
Randall K. Minas A1, Robert F. Potter A2,
Alan R. Dennis A3, Valerie Bartelt A4, Soyoung Bae A5
A1 Kelley
School of Business, Indiana University

A2 Indiana University

A3 John T. Chambers Chair of Internet Systems at the Kelley
School of Business, Indiana University

A4 Texas A&M-Kingsville

A5 Department of Communication, University of Maryland
Abstract:
Virtual teams are increasingly common in today's
organizations, yet they often make poor decisions. Teams that interact using
text-based collaboration technology typically exchange more information than
when they perform the same task face-to-face, but past results suggest that
team members are more likely to ignore information they receive from others.
Collaboration technology makes unique demands on individual cognitive
resources that may change how individual team members process information in
virtual settings compared to face-to-face settings. This experiment uses
electroencephalography, electrodermal activity, and facial electromyography
to investigate how team members process information received from text-based
collaboration during a team decision-making process. Our findings show that
information that challenges an individual's prediscussion decision preference
is processed similarly to irrelevant information, while information that
supports an individual's prediscussion decision preference is processed more
thoroughly. Our results present neurological evidence for the underlying
processes of confirmation bias in information processing during online team
discussions.





Keywords:
collaboration technology, electroencephalography,
information processing bias, NeuroIS, virtual teams






 





M.E. Sharpe, Inc - Article

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