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Tuesday, 11 June 2013

African Journal of Marketing Management; December 2009; 1(9)

 Table of Contents: December 2009; 1(9)
 
 
Review
 
Nader Ale Ebrahim, Shamsuddin Ahmed and Zahari Taha
Modified stage-gate: A conceptual model of virtual product development process
[Abstract]  [Full Article - PDF]   pp. 211-219
 
 
Research Articles
 
Nishat Chowdhury and Eva Rahman Kabir
Per pill price differences across therapeutic categories: A study of the essential drug brands marketed by multinational and local pharmaceutical companies in Bangladesh
[Abstract]  [Full Article - PDF]   pp. 220-226
 
 
 

African Journal of Marketing Management; December 2009; 1(9)
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